The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
New Zealand
Client
Title
Category
Award
Points
Rear View Girls - Los Angeles
Agency: Colenso BBDO / Auckland
Client: Levi Strauss & Co, San Francisco
Category: Online Films & Video / Short Form - Single
Points: 25.0
The Smirnoff Night Project
Agency: Special / Auckland
Client: Lion Nathan / Diageo
Category: Television / Reality/Unscripted Series
Points: 15.0
Oil on Canvas
Agency: Publicis Mojo / Auckland
Client: Greenpeace
Category: Integrated Branding / Public Service Campaign
Points: 15.0
Doggelganger
Agency: Colenso BBDO / Auckland
Client: PEDIGREE Adoption Drive
Category: Websites / Public Service/Non-Profit
Points: 5.0
Skate Pinball
Agency: Colenso BBDO / Auckland
Client: Frucor Beverages Ltd
Category: Events and Installations
Points: 5.0
Metamorphosis
Agency: String Theory / Auckland
Client: Good Books
Category: Online Branded Entertainment / Short-form
Points: 5.0
Who Murdered Rico?
Agency: .99 / Auckland
Client: Mike Tod
Category: Gaming / Online gaming
Points: 5.0
Ghost Chips
Agency: Clemenger BBDO / Wellington
Client: New Zealand Transport Agency (NZTA)
Category: Brand Transformation / Single
Points: 5.0
Rear View Girls - Los Angeles
Agency: Colenso BBDO / Auckland
Client: Levi Strauss & Co, San Francisco
Category: Social Media / Best Use of Social Media
Points: 5.0
Impulse Saver
Agency: Colenso BBDO / Auckland
Client: Westpac
Category: Mobile Applications/Sites / Services
Points: 5.0
Smart Puppies
Agency: Colenso BBDO / Auckland
Client: Mars
Category: Newspaper / Full Page or Spread - Campaign
Points: 5.0
Fisher & Paykel: The Social Kitchen
Agency: Alt Group / Auckland
Client: Fisher & Paykel
Category: Corporate Identity / Campaign
Points: 5.0
Oil on Canvas
Agency: Publicis Mojo / Auckland
Client: Greenpeace
Category: Non-Broadcast / Online
Points: 5.0
Rear View Girls - Los Angeles
Agency: Colenso BBDO / Auckland
Client: Levi Strauss & Co, San Francisco
Category: Non-Broadcast / Online
Points: 5.0
60 Things in 60 Seconds
Agency: DDB / Auckland
Client: SKY Television
Category: Consumer Television / 60 Second - Single
Points: 5.0
MS Numbing Soap
Agency: Whybin\TBWA\TEQUILA Auckland / Auckland CBD
Client: Multiple Sclerosis Society
Category: Public Service / Collateral - Single
Points: 5.0
Oil on Canvas
Agency: Publicis Mojo / Auckland
Client: Greenpeace
Category: Public Service / Outdoor and Posters - Single
Points: 5.0
Mayday Appeal
Agency: DDB / Auckland
Client: Coastguard New Zealand
Category: Public Service / Newspaper or Magazine - Campaign
Points: 5.0
Client:
Levi Strauss & Co, San Francisco
Title:
Rear View Girls - Los Angeles
Category:
Online Films & Video / Short Form - Single
Award:
2012 Interactive Gold Pencil
Points:
25.0
Client:
Lion Nathan / Diageo
Title:
The Smirnoff Night Project
Category:
Television / Reality/Unscripted Series
Award:
2012 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Greenpeace
Title:
Oil on Canvas
Category:
Integrated Branding / Public Service Campaign
Award:
2012 Advertising Silver Pencil
Points:
15.0
Client:
PEDIGREE Adoption Drive
Title:
Doggelganger
Category:
Websites / Public Service/Non-Profit
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Frucor Beverages Ltd
Title:
Skate Pinball
Category:
Events and Installations
Award:
2012 Branded Entertainment Merit Award
Points:
5.0
Client:
Good Books
Title:
Metamorphosis
Category:
Online Branded Entertainment / Short-form
Award:
2012 Branded Entertainment Merit Award
Points:
5.0
Client:
Mike Tod
Title:
Who Murdered Rico?
Category:
Gaming / Online gaming
Award:
2012 Branded Entertainment Merit Award
Points:
5.0
Client:
New Zealand Transport Agency (NZTA)
Title:
Ghost Chips
Category:
Brand Transformation / Single
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Levi Strauss & Co, San Francisco
Title:
Rear View Girls - Los Angeles
Category:
Social Media / Best Use of Social Media
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Westpac
Title:
Impulse Saver
Category:
Mobile Applications/Sites / Services
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Mars
Title:
Smart Puppies
Category:
Newspaper / Full Page or Spread - Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Fisher & Paykel
Title:
Fisher & Paykel: The Social Kitchen
Category:
Corporate Identity / Campaign
Award:
2012 Design Merit Award
Points:
5.0
Client:
Greenpeace
Title:
Oil on Canvas
Category:
Non-Broadcast / Online
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Levi Strauss & Co, San Francisco
Title:
Rear View Girls - Los Angeles
Category:
Non-Broadcast / Online
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
SKY Television
Title:
60 Things in 60 Seconds
Category:
Consumer Television / 60 Second - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Multiple Sclerosis Society
Title:
MS Numbing Soap
Category:
Public Service / Collateral - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Greenpeace
Title:
Oil on Canvas
Category:
Public Service / Outdoor and Posters - Single
Award:
2012 Advertising Merit Award
Points:
5.0